Graceup vs Gratitude App, Prices and Features

Pick Gratitude: Self-Care Journal if you want a private journal with vision boards, guided courses and affirmations you can listen to or record in your own voice. Pick Graceup if you want to write one good thing a day in about 30 seconds, share it with friends in a private group and read good moments from other people on a public feed. We built Graceup, so we compared the two apps only on what their official pages say, and we point out what the Gratitude app does better.
In this article, “the Gratitude app” means Gratitude: Self-Care Journal by Hapjoy Technologies, the app behind gratefulness.me. It isn’t Gratitude Plus, which is a different app. For a wider comparison of six apps, read our guide to the best gratitude journal apps.
Graceup vs the Gratitude app in one table
Prices are from the US App Store and the official websites, in US dollars, and were checked on November 9, 2026.
| Gratitude: Self-Care Journal | Graceup | |
|---|---|---|
| Yearly price | $39.99 on its website (the App Store also lists Annual Pro at $29.99) | $29.99 |
| Monthly price | $6.99 on its website (the App Store also lists $4.99) | $6.99 |
| Free trial | On the yearly plan, says its website, and on a monthly plan in the App Store list | Seven days, on both plans |
| Public community | Not described | Yes, the Explore feed |
| Private groups | Not described | Yes, up to 50 people per group |
| Affirmations | Hundreds, plus more than 600 with Pro | More than 2,500 in 19 categories |
| Vision boards | Yes, one free and unlimited with Pro | No |
| Widgets | Not described | Yes |
| Photos in entries | One per entry free, up to five with Pro | With Premium |
| Platforms | iPhone, iPad, Apple Watch, Android | iPhone, iPad, Android |
| US App Store ratings | 4.9 from about 45,000 ratings | 5.0 from one rating |
“Not described” means the Gratitude app’s official pages don’t mention the feature. It doesn’t prove the app lacks it.
Choose the Gratitude app if
- You want a vision board. You build it from photos, quotes and affirmations, sort it into sections and play it as a video with music. Version 6.0.3, released on November 7, 2026, gave the board a corkboard look and a kit you can print.
- You want to listen to affirmations. The app has hundreds of them in folders by topic, such as sleep, healing and confidence. You can also write your own, add music and record them in your voice.
- You want photos or your voice in your entries. The free plan allows one photo per entry and Pro allows up to five. You can also record an entry in your voice.
- You want lessons and things to read. Guided courses arrived in October 2026, and the Daily Zen section has quotes, thank you cards and real stories.
- You use an Apple Watch. The App Store lists the app for iPhone, iPad and Apple Watch. Graceup has no Watch app.
- You want an app with a long track record. Hapjoy has made the app since 2018, and it has about 45,000 ratings in the US App Store.
- You want to keep everything to yourself. The description calls the app “completely private”, and the website says you don’t need an account.
Choose Graceup if
- You want a short entry. Graceup asks one question a day, and you answer in a line or two, in about 30 seconds.
- You want to share with friends. You can create a private group for your partner, family or friends, with up to 50 people, and invite them with a link or a code. Everyone in the group can react to each other’s moments.
- You want to read good moments from other people. The public Explore feed shows moments from people around the world, and your name is never shown there.
- You like looking back once a month. Every entry goes into a jar that opens on the first day of the next month.
- You want affirmations in the same app. Graceup has more than 2,500 affirmations in 19 categories, and the free plan shows 20 a day.
What the Gratitude app does
Gratitude: Self-Care Journal has four main tools, according to its features page: a gratitude journal, affirmations, a Daily Zen section and vision boards. The journal has hundreds of prompts, reminders, a streak and backgrounds and fonts for your entries. Its App Store subtitle is “Affirmations and Vision Board”.
Your entries stay on your device. You can back them up to your own Google Drive or sync them with iCloud, and the website warns that deleting the app without a backup deletes your entries. Since version 6.0.2, you can share an entry as a card to WhatsApp, Instagram Stories or Messages. The official pages don’t describe a feed or groups inside the app.
The free plan includes the journal with prompts and reminders, one photo per entry, free affirmations plus your own, one vision board and backup. Gratitude Pro adds up to five photos per entry, more than 600 premium affirmations, unlimited vision boards, your journal as a PDF and more backgrounds and fonts, according to its pricing page.
What Graceup does
We built Graceup for people who want to write down one good thing a day. The app asks you a question each day, counts your streak and puts your entry in a monthly jar. You can keep a moment private, share it with a group or post it to the Explore feed. Graceup also has reminders, home screen widgets and affirmations you can save or send to a friend as an image.
The free plan includes one entry a day, streaks, the jar, groups, the Explore feed and 20 affirmations a day. Premium adds unlimited entries, photos, a streak restore once a month, unlimited affirmations, monthly recaps, On this day and app themes. Your journal stays on your phone and in your own iCloud or Google Drive, and there’s no email or password login.
Graceup is new and has one rating in the US App Store so far. It has no vision boards, no courses and no Apple Watch app, and photos need Premium.
Gratitude app vs Graceup, prices and free plans
Graceup costs less per year if you compare it with the prices on the Gratitude website: $29.99 instead of $39.99. Both apps cost $6.99 a month on their own pages.
The US App Store lists more Gratitude prices than the website. There are plans named Annual Pro for $29.99, Monthly pro plan for $4.99 and Quarterly pro plan for $9.99, plus Gratitude Pro at $34.99, $39.99 and $6.99 without a stated length. Annual Pro costs the same as Graceup’s yearly plan. The list doesn’t say which plan you’ll be offered, so check the price on the payment screen before you subscribe.
The free plans work differently. The Gratitude website doesn’t mention a daily limit on entries, while Graceup’s free plan has one entry a day. Graceup’s free plan includes groups, the Explore feed and widgets, which the Gratitude app’s pages don’t describe.
Which app keeps your gratitude journal more private?
Both apps keep your journal on your phone and neither asks for an email login. The Gratitude app doesn’t need an account and calls itself “completely private”. In Graceup, your journal stays private unless you post a moment to a group or to Explore, and your name never appears in the Explore feed. If you never want to share anything, the Gratitude app is built for that.
How to try both gratitude apps
Both apps are free to download, so you can use each one for a week and keep the one you still open without a reminder. If friends are the main reason you want an app, our comparison of gratitude apps to use with friends looks at four apps. If affirmations matter more to you than the journal, read our guide to daily affirmations apps, where the Gratitude app also appears.
Graceup is our gratitude journal for iPhone and Android, and it takes about 30 seconds a day. You write one good thing, keep your streak and can share moments with a small private group.
Photo: Paico Oficial on Unsplash
Frequently asked questions
Is Graceup better than the Gratitude app?
Neither is better for everyone. Gratitude: Self-Care Journal suits you better if you want a private journal with vision boards, courses and affirmations you can listen to. Graceup suits you better if you want a short daily entry, friends in a private group and a public feed.
Is the Gratitude app free?
Yes, Gratitude: Self-Care Journal is free to download and use. Its website says the free plan includes the journal with prompts and reminders, one photo per entry, free affirmations, your own affirmations and one vision board.
How much does Gratitude Pro cost?
The Gratitude website gives US prices of $39.99 a year or $6.99 a month and says the yearly plan includes a free trial for eligible users. The US App Store also lists an Annual Pro plan for $29.99, a monthly plan for $4.99 and a quarterly plan for $9.99.
Who makes the Gratitude app?
Gratitude: Self-Care Journal is made by Hapjoy Technologies. Its website describes Hapjoy as a small team in India that has made the app since 2018 and names Pritesh Sankhe as the founder.
Can I share my gratitude journal with friends in the Gratitude app?
You can send a single entry as a card to WhatsApp, Instagram Stories or Messages, according to the app's release notes. Its official pages don't describe friend groups or a feed inside the app.
Is Gratitude: Self-Care Journal the same app as Gratitude Plus?
No. Gratitude Plus is a different app, made by Redwheel Apps, with a public feed and Gratitude Circles for friends. Gratitude: Self-Care Journal is made by Hapjoy and focuses on a private journal, affirmations and vision boards.
Is Graceup free?
Yes. Graceup's free plan includes one entry a day, streaks, the monthly jar, private groups, the Explore feed and 20 affirmations a day. Premium costs $29.99 a year or $6.99 a month in the US, with a seven-day free trial.
Is the Gratitude app on Android?
Yes. The Gratitude website links to the app on Google Play and says it's free on iPhone and Android. Graceup is on iPhone and Android too.

I'm Eric, and I want to help make the world a better place. Studies show that people who make gratitude a habit are happier, sleep better and are kinder to the people around them. I built Graceup so this habit is within anyone's reach.


